Millions of businesses and brands clamoring for your attention. More blogs and newsletters than you could possibly read. Web sites and landing pages. Your inbox, overflowing with email promotions you vaguely remember opting into.
The data deluge is probably just as overwhelming to your customers and prospects–precisely the reason your own communications need to tell a credible and engaging story. As human beings, we’re hard-wired to pay attention to stories. They have the power to educate, entertain, and inspire us. A published novelist, I apply my passion for storytelling to crafting fresh brand stories and compelling, narrative-rich copy. So your audience not only reads your marketing, they also respond.
Over nearly two decades, I’ve written for big brands like Microsoft, Walmart, and Barnes &Noble; as well as for Silicon Valley start-ups and solopreneurs. So whether you’re a big or small business, launching a hot new device, a luxury line of teas, or the next big thing, I can help you tell your story.
Contact me for samples and client references at 415-302-0356 or lee@crediblecommunications.com.
Branding for creatives and solopreneurs
Your personal brand is more than the right logo or color scheme. It’s a unique story infused your experiences, purpose, values and the passion you have for your profession. This story is the framework for everything you do in your business–from the problem you solve for your customers, to the logo you choose to the content and look and feel of your website and videos, to the way you dress, to the topics you blog and speak about. Most important, a strong personal brand establishes an emotional connection with the communities and people you want to reach.
As a published novelist, I live and breathe story. And as a personal branding pro, I view every solopreneur as a powerful story waiting to be told. Are ready to start telling your brand story? You can reach me at 415-302-0356 or lee@crediblecommunications.com.
Blog services for the well-intentioned and terminally busy
Once upon a time, your company had a blog. You had every intention of keeping it going. But you got busy, and so did the rest of the company. Or, maybe you’ve had the blogging thing on the back burner for a while. But you know that blogging is credible way to engage customers and communities in ideas, insights, and news.
It’s possible that what you’re missing is a blog content strategy, an editorial schedule, and an editor.
I can help you with all of the above to make your blog a success, and a central part of your social media activities. Send me a note and tell me about the status of your blog.
Read about my blog services.
